Lighthouse PR Creates Stories that Control the Narrative.
Eurocom Worldwide appoints Lighthouse PR for Romania and Moldova.
Eurocom Worldwide, the global PR network, is strengthening its representation in Central and Eastern Europe with the appointment of Lighthouse PR headquartered in Bucharest and covering both the Romanian market as well as the Republic of Moldova.
The incredible results of effective communication.
Imagine a world where every business, big or small, thrives on effective communication. A world where companies understand the power of their brand reputation and image and the impact it can have on their success.
How to stay relevant on social media in 2025
From booby-trapped campaigns to expose unhealthy influencer marketing practices, to words thrown unfiltered on online walls, social media attention-grabbing tactics seem to be drawn powerfully from both ends of an elastic creative imagination.
Obstacles to avoid in building a reputation as an industry thought leader
Essentially, thought leadership involves providing valuable information, knowledge, ideas, market trends and expertise consistently and authentically. This gains recognition, respect and fosters trust among the target audience and within the business community.
Why are you still using Google Ads?
After some serious diligence across 10 companies, my conclusions were that the costs are exceedingly high, and the returns are abysmal when compared to what can be achieved.